Privacy Policy
This Privacy Policy describes how Optimal Health SC (“we,” “us,” or “our”) collects, uses, discloses, and protects your personal information through our website located at optimalhealthsc.com and all related services. We are fully committed to respecting your privacy and safeguarding your personal data in accordance with applicable data protection laws, including the General Data Protection Regulation (“GDPR”) and the California Consumer Privacy Act (“CCPA”).
1. Commitment to Privacy and Data Protection
We take your privacy seriously and are dedicated to protecting your personal information with integrity, transparency, and accountability. This Privacy Policy outlines the types of data we collect, the legal grounds upon which we process it, and your rights concerning your personal data. We are committed to ensuring that data is collected, stored, and handled securely and ethically throughout our operations.
2. Scope of Policy and Data Controller Role
This Privacy Policy applies to all visitors and users of optimalhealthsc.com and governs how personal data is processed in relation to our services. For the purposes of data protection laws, Optimal Health SC is the “Data Controller,” meaning we determine the purposes and means of processing your personal data.
If you have any questions regarding this policy or your personal information, please contact us at [email protected].
3. Categories of Data We Process
We collect and process various categories of personal data, including but not limited to:
– Usage Data: Includes IP address, browser type, access times, pages viewed, referring URLs, and user session data. This is collected automatically through website analytics tools.
– Account Data: Includes your name, email address, phone number, physical address, and any other information you provide when creating an account or making inquiries.
– Profile Data: Includes your preferences, past purchases, interactions with our website, and any health or wellness interests you voluntarily share with us.
– Communication Data: Includes the content of any messages you send to us, such as emails, contact form submissions, and support inquiries, as well as records of those communications.
– Technical Data: Includes information about your device, including device type, operating system, screen resolution, and system configuration data.
– Transaction Data: Includes payment details, billing address, and delivery address for products and services purchased.
– Preference Data: Includes your marketing and communication choices, consent status, and product or service interests.
We only process personal data to the extent that it is necessary for specified, explicit, and legitimate purposes.
4. Legal Bases for Processing
We rely on the following legal bases under GDPR and, where applicable, under CCPA equivalents, to process your personal data:
– Consent: Where you have given clear consent for us to process your personal data for a specific purpose (e.g., newsletter subscription, marketing preferences).
– Contractual Necessity: To perform a contract with you or to take steps at your request before entering a contract (e.g., fulfilling orders).
– Legitimate Interests: For purposes such as improving our website, enhancing user experience, and ensuring network and information security, provided these interests are not overridden by your rights.
– Legal Obligation: Where processing is necessary for compliance with applicable laws (e.g., tax or accounting requirements).
5. Your Rights
Subject to applicable laws, including GDPR and CCPA, you have the following rights regarding your personal data:
– Right of Access – You may request information about the personal data we hold about you.
– Right of Rectification – You may request correction of inaccurate or incomplete data.
– Right to Erasure – You may request that we delete your personal data, subject to certain legal limitations.
– Right to Restriction – You may restrict our processing of your personal data under specific circumstances.
– Right to Data Portability – You may request a copy of your data in a structured, commonly used format and transfer it to another controller.
To exercise any of your rights, please contact us at [email protected]. We will respond to valid requests in accordance with applicable data protection law.
6. Security Measures
We implement appropriate technical and organizational security measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction. These measures include but are not limited to:
– Data encryption in transit and at rest
– Access controls and authentication protocols
– Routine data backups and secure storage
– Employee training on data protection principles and procedures
7. International Transfers
Your personal data may be transferred outside your country of residence, including to jurisdictions that may not provide the same level of data protection. In such cases, we ensure that appropriate safeguards are in place, including the use of EU Standard Contractual Clauses or other legally recognized transfer mechanisms, to ensure that your rights are protected in line with this Privacy Policy.
8. Data Retention
We store personal data only as long as necessary for the purposes it was collected, including for legal, accounting, or reporting requirements. Retention periods include:
– Usage Data – retained for 26 months via analytics tools
– Account Data – retained until account deletion or after 5 years of inactivity
– Communication and Support Data – retained for 3 years
– Transaction Data – retained for 7 years for legal compliance
– Marketing Preference Data – retained until withdrawal of consent
After expiration of applicable retention periods, data is securely erased or anonymized.
9. Cookie Policy
We use cookies and similar tracking technologies to collect and store information when you visit optimalhealthsc.com. The types of cookies we use include:
– Essential Cookies: Necessary for website functionality, such as account login and security.
– Functional Cookies: Remember your preferences and enhance user experience.
– Analytics Cookies: Help us understand website usage and improve performance (e.g., Google Analytics).
– Performance Cookies: Track user interaction to aid in performance enhancement.
10. Cookie Management and GDPR/CCPA Compliance
Upon your first visit to optimalhealthsc.com, you are presented with a cookie consent banner that allows you to accept or decline cookie categories in accordance with GDPR. You may change or withdraw your consent at any time by adjusting your browser settings or by revisiting our Cookie Preferences page. Under CCPA, California residents may also opt-out of the use of certain cookies considered as “sales” of personal data.
11. Children’s Privacy
Our website and services are not directed at children under the age of 13, and we do not knowingly collect personal data from individuals in this age group. If you believe that a child under 13 has provided us with personal data without parental consent, please contact us at [email protected], and we will take appropriate action, including deletion of that data.
12. Changes to This Policy
We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our practices or legal obligations. If material changes are made, we will notify you by revising the content on optimalhealthsc.com. We encourage you to review this Policy periodically.
13. Contact and Complaints
If you have any questions about this Privacy Policy, your personal data, or would like to file a complaint, please contact:
Optimal Health SC
Email: [email protected]
We take all privacy inquiries seriously and will work promptly to address your concerns in compliance with applicable privacy regulations.
—
This Privacy Policy has been designed in alignment with GDPR and CCPA standards. For any concerns or questions regarding your privacy while using optimalhealthsc.com, please reach out to us directly at [email protected].